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May 6th 2004 issue

PJ Carroll's cigarettes

Carroll's cigarettes - a burnt out case?

PJ Carroll's has slipped from having 50% of the Irish cigarette market to just 19% last year. MD Phil Mason lights up and discusses the effects of the ban on smoking and advertising on the business's sales. As the company faces a forthcoming host of litigation cases, is it time for him to light his last cigarette? Ciaran Brennan reports. Read full article.




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